As a business owner, there are many essential factors that you need to keep track of to make sure that your enterprise grows in the right direction. However, a few of these tend to get overlooked. One primary thing in this list of forgotten items is the sanitation of the building. You cannot expect customers to enter a dirty facility and feel happy about it. If you are based in Johor, you can check out sanitary service Johor for all your sanitation needs.
A crucial part of your business is aesthetics and appearance. When customers enter your building or office, they expect to see clean floor mats, green walls, a dust-free environment, and a pleasant aroma. Proper and regular ventilation is not only a part of the health code requirement, but it also substantially determines the quality of the air. If your business smells present, it creates a serene environment and invites your customers, which improves your brand image and is a good marketing strategy.
Clients must be comfortable when they are on your premises. This is a part of a good customer service culture. Your business should be welcoming and appealing, and so should the aroma. The aroma you decide to use for your business can help people relax and change their moods from foul to better. Aromatherapy has been observed to have a significant impact on human emotions. Therefore, do not take this lightly.
Great first impression
First impressions are crucial whether it is business or a one-on-one meeting. Aside from the appearance of your building and company in general, the customers will also remember the scent and smell of the location. A pleasant odor will positively impact the person’s mind, and the person will learn to associate the aroma with your business. Alternatively, an unpleasant smell will also get imprinted on the customer’s mind but in a negative manner. Smells like washroom and trash should be removed first since these are pungent and can create a very negative impression in the sense of the customer.
Aromas have a place in our memory. If your business is associated with a pleasant smell, it will be associated with a good memory. Masking foul odor is needed, but it can cause backfiring if there are many intermingled odors. Therefore, have one air freshener which sends out one pleasant fragrance. The air freshener must also be used with a good sanitation schedule so that there is no intermingling of sense. You can get good air freshener rental Penang if you are living in Penang.
You can also have a specific aroma act as a signature to your business. Your customers and clients will associate your services with this particular aroma. Whenever they come across that aroma, it will remind them of your business, thus, imprinting the brand image of your business in your client’s mind. Make sure that the air fresheners are placed at high traffic regions like reception areas, entryways, etc.